I have to say that this is a pretty stupid arguement. Everything about it is relative. I mean, think about it. If there was someone who was looking to find as much about this guys soap as he possibly could, of course he would want to have something like you see above. It doesnt make any sense whatsoever in another situation. I mean, how often do you go online with those intentions. For instance; if someone wanted to find a specific fact about that soap, or just anything in specific, a table of contents or something like that corresponding to a library-like webpage would be much more effective, regardless of the efficiency.
What I’m not understanding are the benefits of having a page like that other than having all of the info right in front of you, even that which you dont have any use of.