Users Don't Care About You

Seth Godin showed this slide during a recent presentation at Google:


This is a companion discussion topic for the original blog entry at: http://www.codinghorror.com/blog/2006/03/users-dont-care-about-you.html

Talk about hitting the nail right on the head. Pretty much every feed that I aggregate is from either from someone that seems to have a lot of insights into [software] engineering/algorithms/etc (which is useful to me at work and personal project) or a site that has “deals” (useful to me because it saves money) or news items (useful to me because it lets me know what’s happening my industry and the world around me). I will tend to not read blogs where people are just talking about their daily life and what they ate (even if my own blog would tend toward that at the odd times I actually upate).

So…basically… “me too”

Put another way. You should care about the users and their needs, after all isn’t that why we do what we do, especially if you want to be noticed?

Joe, I would state it a little differently-- make sure at least some of the stuff you’re doing has utility, in the broader sense.

I will tend to not read blogs where people are just talking about their daily life and what they ate

This only works for me if they’re extremely entertaining. It’s the hardest kind of writing to do, in my opinion, unless you’re Dave Berry. Here’s one that works:

http://www.catenema.com/index.php

I highly recommend all the “classic stories” linked in the upper left.

“ask yourself, “so what?” If you can’t answer that question convincingly, reformulate and try again.”

Or, realize that the post is just for you and no one else. Accept it and move on. :wink:

Or, realize that the post is just for you and no one else

It still has to pass the internal “so what?” filter.

“Users don’t care about you”

[monocle pops out]

That’s my third monocle this week. I simply must stop being so horrified.

Hey, how come “good-looking female who likes posting naked pictures of herself” does not have a link? :wink:

I hope it’s ok to comment on comments. Damien, your [monocle] comment had me in stitches!